Ingredient
Amaranthus Caudatus Seed Extract
In 2 of the formulas already on our shelf. Here is what it does in each, and what we can build around it.
What it does
- botanical extract that helps strengthen hair fibers
Ask us for the technical file (usage level, pH window and stability data) before you build a claim on it.

Argan Strengthening Shampoo
A gentle shampoo with argan oil, phytosterols and amaranth extract that cleanses while helping strengthen and condition hair.

Natural Argan Conditioner
A natural conditioner with argan oil, aloe and coconut pulp that softens and detangles, scented with a complex essential-oil blend.